AKRIS 2022-23
We have been keeping an eye on the fashion shows, between You Tube up dates on Ukraine and how Volodymyr Zelenskyy became such a defiant leader, and how large the Neo Nazi movement really is in Ukraine (it is small). Sometimes you just have to exhale and just look at beautiful things, and we find this Akris collection to one of the most wearable clothes we have seen in past weeks. Do you agree?
ABOUT : Akris was founded in St. Gallen, Switzerland, in 1922 by Alice Kriemler-Schoch as an atelier for aprons. Alice soon dressed the region's most stylish women using only local fabrics, many of them embroidery.
In 1944, Alice's son Max Kriemler joined the family business. He named the house Akris, after the initials of her name. He helped grow ready-to-wear and collaborated with Parisian couture houses like Ted Lapidus and Givenchy, for whom the Akris ateliers also produced and marketed in collections in the 1970s.
In 1980, at age 19, Max's son Albert was scheduled to move to Paris and work as an apprentice to couturier Hubert de Givenchy. When his father's business partner unexpectedly passed away, he stayed in St.Gallen and took over the design responsibilities of Akris without a second thought.
From there on, Albert gradually turned the house into the international symbol of understated luxury it is today.
Since its founding, the home of Akris has been St.Gallen. The Swiss city of 75'000 has a reputation for being one of the leading textile capitals of the world and is renowned for its unique embroidery. Around 1910, more than fifty percent of the world's embroidery production came from the picturesque town in northern Switzerland. And there has hardly been a fashion house that St.Gallen's fabrics have not allured. Within the city's textile excellence cluster, Akris is rooted and pushing the innovation of the heritage craft with St. Gallen's specialty textile houses such as Bischoff Textil, Forster Rohner, and Jakob Schlaepfer.