Jacquemus' Café Fleurs concept pop-up in Seoul
We are just a sucker for a pop up. Unveiled in the bustling Seongsu district of South Korea’s capital, Simon Porte Jacquemus introduced another pop-up, a mesmerizing spectacle celebrating the iconic Bambimou bag with a puff-flapped design. The 2,000-square-foot space, was adorned with a sumptuous, fluffy facade, a world where fashion and ambiance converge.
Inside, visitors were welcomed into a dual-purpose haven – a café offering a curated selection of eight unique beverages and a flower shop, graced with the elegance of white Lisianthus bouquets. The ambiance was accentuated by the display of the collection, prominently features cherries, a theme echoed in an ad campaign led by Gigi Hadid, and which was further celebrated through the offering of cherry-inspired drinks at the pop-up. The pop up was only up for two week.
