Map of the Heart Fragrances
Everything comes from the heart. It is our essence. Our heart is everything pure, good and evil. It aches, it desires, it is who we are.
In mapping our heart through scent and colour, we become explorers and tourists, at the frontiers and the centre, navigating the unknown and the all too familiar. Map of the Heart challenges and explores what it is to live - what makes our hearts beat.
Map of the Heart is made up of seven scents- stories from a heart’s map: freedom, darkness, passion, peace, valour, and love.
Founders of this fragrance brand is Sarah Blair and Jeffrey Darling.
Sarah drinks words for breakfast. She likes to make stuff. Loves the plain and the luxurious jammed together. Loves the luxuriousness of being underwater surrounded by liquid. Smell shorthands everything: a memory, a place, a feeling.
Jeffrey thinks in images. He thinks a good image asks more questions than it answers. Finds the beauty in the ugly and the ugly in beauty.
Sarah and Jeffrey have had a long creative relationship in writing, design and film.
Bottle designer Pierre Dinand is the designer’s of designers. He is perfume bottle design royalty. His design challenges the comfort of fragrance bottle design with its signature of an anatomical heart in all its ugly beauty that fits perfectly in the hand. It is a hymn of proportion and tactility.
“From the 700 perfume lines I have designed over 50 years this bottle was one of the most technically difficult. This project asked as much of me as YSL Opium or Eternity by Calvin Klein. I am very proud.”
Jacques Huclier is a master perfumer who thinks in scents. He masterfully translates words and images into scents that soar and sing. Each heart has its own distinctive olfactory poetics. As a nod to the brand’s Australian heritage Jacques weaves a fil rouge of Australian sandalwood into each of the hearts.
“To influence my creative process I let my imagination wander into my olfactory experiences from travelling around the world. It was important to work freely. I gave a different dimension to this wonderful project around the true values of the heart.”
Map of the Heart is available at Metropolitain Cosmetics
