On the road again- Dior Pre-Fall 2022

Dressed in the DIOR creations from the Pre-Fall 2022 collection by Kim Jones and on the back drop of the words of the writer Jack Kerouac – the typescript of his cult novel ‘’On the Road’’ – evoke the rebellious poets of the Beat generation. A dive into the overflowing imagination and constantly renewed know-how dear to Dior and Kim Jones.

The campaign was shot by Rafael Pavarotti, starring male models Alex Khristenko, Fabio Silva, Kaplan Hani, Wang Chenming and Thatcher Thornton.