Belvedere entices with two new vodkas
Think vodka is just vodka, no no no, it is just as complex as a wine or whiskey. Belvedere, the world’s original luxury vodka, reveals its latest innovation, the Belvedere Single Estate Rye Series, perfectly aligned to summer sipping in South Africa. There are two distinctly different vodkas in this exciting new series, Smogóry Forest and Lake Bartężek. Both have taken their names from their respective singles estates of origin. Belvedere Smogóry Forest is crafted with rare Diamond Dankowskie Rye from a single estate located in Smogóry, a tiny village in rural western Poland surrounded by the region’s vast, pristine forests. Belvedere Lake Bartężek is crafted with rare Diamond Dankowskie Rye from a single estate located on the shores of Lake Bartężek in Poland’s Masurian Lake District. Bet you did not know this?
The Single Estate Rye Series represents an extraordinary exploration into the concept of terroir (soil, topography, and climate) and is a pioneering venture for the entire vodka industry. In the categories of wine, tea, coffee and single malt whisky climate and terroir shape the taste profile of the final product. Belvedere has explored the effects of terroir through sourcing the same superior Polish Dankowskie Diamond Rye from two vastly different single estates. The result is a first for the category, when tasted side by side, the two complex vodkas express distinctly different terroirs through their unique taste profiles.
“Terroir is not simply a notional concept, it really does shine through in our food and drink and enables us to experience the history and traditions of a place through our palate and senses,” says Alice Farquhar, global training manager for Belvedere. “We hope this innovation will leave people with a better understanding of terroir, a fresh perspective on vodka and its potential to be much more than a neutral spirit. We’ve always championed that vodka has complex taste and character and this series is further evidence of the approach to vodka that defines Belvedere.”
Distinct Taste Profiles
The Smogóry Forest Estate falls within a pastoral region known for its vast forests, short, continental weather fronts, mild winters and fertile soils. This lush, forested terroir is reflected in the new distinctive vodka. With notes of salted caramel, a touch of honey and white pepper, it finishes salty-sweet.
The Lake Bartężek Estate is within a region renowned for its crystal-clear glacial lakes, weather shaped by Baltic winds and long, snowy winters. In fact, the rye in this region spends over 80 winter days buried in snow, conditions that add to its character and greatly impact the liquid’s flavor profile. Lake Bartężek, which runs along the estate’s eastern edge, is reflected in this distinctive vodka. With notes of black pepper, toasted nuts and cream, it is full, round and mellow.
Belvedere Single Estate Rye Forrest and Lake available now in select cocktail bars and bottle stores priced from R499.95.
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